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CRM – An Introduction to Customer Relationship Management – E Book

£15.00

This course offers a comprehensive overview of Customer Relationship Management (CRM). Right from the start, you will learn how CRM can improve customer loyalty and boost business performance. Additionally, the course helps you identify key customers, analyse CRM components, and understand how CRM integrates within organisations.


What You Will Learn

  • First, understand CRM terminology and its benefits for business growth.

  • Next, analyse the essential elements of a CRM strategy.

  • Then, prepare a checklist to ensure CRM readiness and success.

  • You will also discover how CRM creates value for both companies and customers.

  • Finally, explore important roles that impact CRM development.


Course Features

This course provides online interactive training with downloadable resources. Furthermore, it is nationally recognised and CPD accredited. You get 24/7 access for 12 months, and an instant CPD certificate once you pass the assessment. Plus, dedicated tutor support is available whenever you need help.


Assessment and Certification

After completing the learning modules, you will take a multiple-choice test requiring a 75% pass mark. The system automatically grades your exam, and you can retake it unlimited times at no extra cost. Once you pass, you instantly receive a CPD-accredited certificate in PDF format. If desired, you can order a printed copy.


Why Choose Our CRM Course?

HL Online Training is a trusted provider across the UK. We deliver affordable, high-quality CPD training aligned with UK regulations. Our courses serve both individuals and businesses aiming to improve their customer relationship management skills.


Course Format and Duration

Delivered through a user-friendly e-learning platform, the course combines interactive lessons with downloadable materials. Depending on your experience, the course typically takes between 1 and 3 hours to complete. You have 12 months to finish at your own pace.


Support and Compatibility

Moreover, you receive unlimited email support from our tutors throughout your studies. The course works on desktops, laptops, tablets, and mobile devices. For the best experience, we recommend using the Google Chrome browser.

£15.00

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